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Endeca Technologies on Facebook

Endeca Technologies on Facebook

Oomph and Endeca Technologies recently launched a Facebook page with a few custom Apps for content from Endeca blogs. Both the eBusiness facets and Search Facets blogs got their own Apps set up to feed Facebook users a dozen recent posts. Other apps include a Twitter feed, YouTube feed, and a Job board.

The Welcome page uses Facebook’s new default page functionality. Facebook now allows users to show one page for non-Fans and another page for people who Like the page. With that, we created a Welcome tab that encourages users to Like Endeca while telling them a little more about the company and its products, if they are unfamiliar.

All in all, Facebook pages with content that reflects your companies’ products and strengths in the marketplace just makes good business sense. If it makes sense for your company to be on Facebook, shouldn’t you take advantage of the tools that it can offer? More than simply offering a way to Like your company, offer your potential Facebook friends new content or ways to interact with the company that they can’t already get on your website. All of this happens in one convenient social hub, which means that users will be more likely to interact with your company on their personal time, letting your message be heard on nights and weekends, not just during business hours.

Setting up these tabs is not too complicated, but does require coordination with an internal IT team (if you have one) as no content can be hosted by Facebook. Images and custom feeds for Facebook iFrames need to be set up on the client’s servers. Contact us to help create a custom Facebook experience for your company!

It is not often that web designers have to accommodate browsers that are considered “best of breed”. Maybe we are snobby when most of us design for Safari or Firefox and then “fix” things in other browsers, but, everyone has their preferred way of working. Internet Explorer is usually stricter in its interpretations of CSS, which makes some use it as a standard and other wince , but I digress…

So it was with extra frustration that I had to investigate a rendering bug in Safari / Webkit. Granted, it was happening only on an older version, Safari 4, and Safari 5 has been out for more than a few months now. But still, when you think Safari or Firefox are better browsers, it’s a wake-up-call to realize that like any browser, they have funny bugs and issues.

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Microsoft has officially released IE9 to the public, making IE6 even older! Microsoft has improved leaps and bounds since those days however, and the new IE9 is a testament to that.

GPU Rendering

Benchmarks abound; you can actually see the difference. Even on older hardware having the GPU render the canvas helps immensely. Now instead of everything loading at roughly the same speed, you can actually witness IE9 rendering the entire page, and waiting for Flash to finish! This really helps with the responsiveness and smoothness while you are browsing around, notably scrolling under low-end hardware.

CSS3 and HTML5 Support

Although it doesn’t support everything, Microsoft has really stepped up supporting a large number of these new standards. Let’s hope this continues, and help remove some of the negativity around Internet Explorer. If you’re interested in what exactly IE9 supports, head on over to Microsoft’s MSDN page.

Integrated Tracking Protection

In the world of spam, tracking, and targeted advertisement, this is a great new addtion. IE9 Includes the ability to add pre-made, managed, and custom tracking lists. This helps protect you from people attempting to track your behavior, including your searching, surfing, and buying habits. However, it cannot protect you until you set it up. It is very straight forward: just click on the Cog in the upper right, safety, tracking protection. From here click “Get a Tracking Protection List Online…” and select one (or more) lists you want to use to help protect your privacy.

Media Query Support

One of the more interesting aspects of CCS3 is Media Queries. It really adds a new layer of creativeness to the designers and how they can create a flowing, unique, and engaging website at various levels of screen size and hardware. You can read more about an actual use of these in a previous post from J.

Back in December, 2010, the owners of Garden Grille were about to soft launch a new bakery concept a few doors down from their successful vegetarian restaurant. The new cafe would feature only vegan – devoid of animal products, no honey, eggs, milk or cheese – baked goods and desserts, as well as a handful of gluten-free options. In addition to the baked goods, the cafe would offer an extensive menu of fresh pressed juices, which very few – if any – cafes offered in the area. The cafe was to be called Wildflour.

In November 2010, before the initial build-out phase was complete, Oomph sat down with the owners, Rob and Uschi, to develop a branding plan and to set goals for print and web projects. After a long winter of getting the cafe running, testing products, perfecting the menu, and gathering information for the new website, Wildflour is now poised to attract customers who are started to venture outside again after a long winter.

The site is a simple WordPress theme, and the homepage is running the NextGen gallery, which Oomph found was a pleasure to work with. Since Wildflour has an active Facebook presence, Oomph decided to feature the Activity Stream right on the home page. That way, daily specials are written once to Facebook for those users, and consequently show up on the homepage. Special areas for announcements are available in the theme, as well as a blog which the staff at Wildflour will start to flesh out with healthful tips and more information about the products featured in the cafe.

Best of all, unlike some restaurant sites, the menu is plain HTML text – no PDFs to download or Flash to load – which makes one of the most important features easy to access on mobile devices. It’s also just quicker for people who want to check out the menu right away.

So next time you think you need a healthy beverage to perk you up, or a slow-brewed pour-over coffee, or just a place to relax and indulge in a dense piece of chocolate torte, check out www.WildflourVeganBakeryCafe.com, and head on down.

Endeca is a search and business intelligence company whose focus is business on the web. When they wanted a new blog that would focus on trends and insights for eBusiness, the team at Oomph decided it was time to use CSS3′s @media declarations for responsive template designs to optimize the site for multiple mobile and desktop devices.

The result was a super flexible theme, built on WordPress, that scales according to the user’s device size. One set of templates displays content in a few different ways, optimized for the iPhone, Android, iPad and desktop monitors of all sizes. Visit the site, grab the window corner to resize it, and watch what happens. Just one catch: current versions of Internet Explorer don’t yet support CSS3 (version 9, which is right around the corner, does add support).

Endeca eBusiness Facets with responsive CSS design

For the developers out there, read on for a quick run down of what we did and how it works.

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As a professional web shop, our HTML / CSS developers are frequently taking a professional graphic artist’s vision of a website’s look and feel and converting it to work with this unique canvas we call a website. The graphic artists’ digital toolbox is full of powerful applications like Adobe Photoshop, that provide near total control over the final presentation, on a fixed sized canvas, down to the pixel.

There’s one big problem: the web developer’s canvas just isn’t that controlled or robust. And it’s not just that the unique characteristics of web layout or the code that defines how a web page should look lacks a good way to pull off a design element (which it does, often enough). There’s a bigger problem: several kinds of interpreters trying to understand the canvas, each with its own quirks and limitations. Welcome to to the world wide web canvas.

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Oomph is a full-service digital agency providing strategy, design & development and a host of other web services. A leader in WordPress and Drupal implementation, Oomph pushes the boundaries of today’s web platforms. Oomph has a diverse portfolio of non-profits, international corporations and publications. Team Oomph is always thinking creatively about the digital world. Oomph is located in Providence and Boston.