Design and develop web site around Jellyvision Labs’ ALEX, an interactive, video-based instructional service; Provide video support across all platforms; Integrate site with lead tracking software
- Developed www.meetalex.com, a bright and friendly interface designed to complement ALEX, Jellyvision’s witty, smart and fun interactive personality.
- Created three blog templates that are visually more advanced than standard blog formats but still editable in WordPress.
- Delivered cutting-edge HTML5 and handheld device support for video, with Adobe Flash Player fallback for desktops and mobile devices.
- Customized WordPress to maintain links for a single video resource to four different video formats: OGG, WebM, full frame MP4 and 640 x 480px MP4.
- Integrated site with TimeDriver, Salesforce and Marketo to track newsletter opt-ins, video playback and eBook sign-ups for lead intelligence.